Pure West Radio team in Pembrokeshire celebrates national success!
The station has won a prestigious award and is now the Prestige Wales Radio Station of the Year for 2024/25 - making it winners for three years in a row!
Prestige Wales reaches around 30,000 readers across Wales, who nominate their favourite businesses in a variety of categories.
Pure West Radio has a dedicated team of now 120 - a mix of volunteers and paid staff - delivering a comprehensive and varied programme of shows and outside broadcasts covering Pembrokeshire and other parts of West Wales.
Its commercial community radio station business model has been recognised as sustainable and attractive to advertisers and the wider community in Pembrokeshire, making Pure West Radio one of the most trusted media brands in the region.
The station continues to dominate the local media landscape, boasting an impressive 70% media market share in Pembrokeshire, with 50,000 listens per week and a strong digital presence, including 50,000+ social followers. Over the last 90 days, Pure West Radio has amassed 17.6 million views across all META platforms, with an average weekly reach of 250,000. These figures highlight the station’s incredible influence and engagement with the local and wider audience.
"This is fantastic news," said Toby Ellis, Station Manager. "We know that we are doing a great job keeping the people of Pembrokeshire entertained and informed - but it's lovely to be recognised officially.
"Being Prestige Wales Radio Station of the Year for 2024/25 has given us all at Pure West Radio a great boost. We've got a lot of hard work ahead of us as we continue to expand our brand, so it's good to know that others recognise the quality of what we do! I'm so proud of the team and the work they do for Pembrokeshire."
Pure West Radio team in Pembrokeshire celebrates national success!
The station has won a prestigious award and is now the Prestige Wales Radio Station of the Year for 2024/25 - making it winners for three years in a row!
Prestige Wales reaches around 30,000 readers across Wales, who nominate their favourite businesses in a variety of categories.
Pure West Radio has a dedicated team of now 120 - a mix of volunteers and paid staff - delivering a comprehensive and varied programme of shows and outside broadcasts covering Pembrokeshire and other parts of West Wales.
Its commercial community radio station business model has been recognised as sustainable and attractive to advertisers and the wider community in Pembrokeshire, making Pure West Radio one of the most trusted media brands in the region.
The station continues to dominate the local media landscape, boasting an impressive 70% media market share in Pembrokeshire, with 50,000 listens per week and a strong digital presence, including 50,000+ social followers. Over the last 90 days, Pure West Radio has amassed 17.6 million views across all META platforms, with an average weekly reach of 250,000. These figures highlight the station’s incredible influence and engagement with the local and wider audience.
"This is fantastic news," said Toby Ellis, Station Manager. "We know that we are doing a great job keeping the people of Pembrokeshire entertained and informed - but it's lovely to be recognised officially.
"Being Prestige Wales Radio Station of the Year for 2024/25 has given us all at Pure West Radio a great boost. We've got a lot of hard work ahead of us as we continue to expand our brand, so it's good to know that others recognise the quality of what we do! I'm so proud of the team and the work they do for Pembrokeshire."